About Lisa

My Experience

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After 20 years of leadership experience in digital strategy, business development, content creation, CRM, project management, direct marketing and ecommerce, I can help you develop an effective digital strategy to empower your business to succeed. Talk to me today about how I can support your growth and put you on a solid track to success and profit.  


As VP and GM of Random House Direct and Director of Digital Strategy and Development at Hachette, I opened new sales and subscription channels, delivering multi-million sales. Moving into the world of think tanks in 2015, I oversaw redesign and development of a new website for the Council on Foreign Relations.


I am currently Chief Development Officer at the China-U.S. Women's Foundation CUSWF.org.

My Approach

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 My consultation will identify gaps and opportunities, a comprehensive report that includes a project plan with timelines and milestones, a cost analysis, and a schedule. I also offer a suite of quality products that will help you get there quickly and smoothly. That’s how I ensure your success.

Why Me?

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Creating a successful digital strategy or a new website doesn't have to be stressful. With good communication and teamwork, it can be downright fun. Together we’ll create and refine your plan for success. I didn’t get there alone. And neither will you.